Our guest today is an inspiration to many through her powerful and impactful posts, as well as her incredible ambition. Diving into entrepreneurship at the age of 19, Katie Kay grew her retail business quickly and on a global scale. She has built and sold 12 companies, becoming a millionaire at only 23 years old. In this episode, she shares her journey into entrepreneurship, explaining the hurdles and lessons learned along the way.
Listen in as she shares her advice for anyone starting out as an entrepreneur and the importance of identifying your emotion to money. You will learn why having a coach is key (even if you’re already successful), why you should always be open to learning new things, and how to make your meetings more efficient.
What You’ll Learn:
How to keep going during hard times.
Why words matter.
The importance of following your passions.
How to take calculated risks.
The benefit of identifying your emotion to money.
Why coaching is so important.
How to network your way to wealth.
Ideas Worth Sharing:
“It’s always what you have that you don’t want.” - Katie Kay
“When you’re at rock bottom, you claw your way out.” - Katie Kay
“Everything in life should cost you less money and give you more time.” - Katie Kay
Resources:
TRANSCRIPT:
Molly Dare 0:07
Hello and welcome to On Air with Molly dare. I'm your host Molly dare founder Hillenbrand, media producer of the Spotlight series on air host of this podcast, and single mom of two teen girls. I am so excited for this episode with Katie Kay, you guys are going to love her you're going to learn so much from her. I was first introduced to Katie at mega success event which she spoke at back in December and was really, really impressed by her her confidence, her drive her motivation, but also her age. She's still in her 20s You guys. And she is a huge success. And I just wanted to pick her brain on how in her 20s She's got it. So together, she's she's got that drive, she is so committed to her success, and her vision. And she's got an amazing story. So I'm going to I'm going to wait for the episode for you to hear it. But you know, during the episode, we talk about what I call Katie Kay-isms. And there are things that she does captions on her Instagram that I find really powerful and impactful but concise. And I really think about you know, I said in a post recently that I posted that I am an introverted extrovert and I am either at an energy level of 10 or zero, and there's very little in between. But in those moments of zero, right, when we're just exhausted, depleted, how do you keep going when you don't have another option? There are so many times where it's like, I just have one more interview, I just got to hop on another plane, but I am like, so tired. And so exhausted, I can't even string words together. How do you keep going in those moments. And for me, and I know some people are going to find this hokey, but everyone has something different for them. I surround myself with positive sayings. Now I know people gonna go okay. It really is helpful to me words have power, how what I read, what I put into my brain is powerful. How I speak to others, the words that I choose is powerful. But most important are the words I choose to speak to myself, how I talk to myself, those little phrases and sentences. If I just sat here and said, Oh, God, I am so tired, I would be tired, I would not want to go ahead and do whatever is next on my list to do that day. But if I sat here and be like, Molly, you got one more hour to go, you're going to give it your best shot. We're going to get this done. It's all in the words you choose to speak to yourself. So I find words really, really powerful. And I think that we all need to take into consideration not only how we're speaking to ourselves, but also what we're choosing to read and fill our minds with what we're choosing to watch the podcast we're choosing to listen to, but most importantly, how we choose to speak to ourselves. And choose those words wisely because they have a huge effect. And so I've really been trying to be kinder to myself, to speak more positively to myself and to surround myself with positive sayings, whether it's on mugs, whether it's in a frame, whatever it is, I just really try to be surrounded by by powerful words, powerful people, the people who lift you up and the things that lift you up, you'll hear our Katie Kay isms. She's amazing. If you're not already following her on Instagram, you'll want to do so because her posts and her reels and her stories are all impactful and motivating. And those are the kinds of people I'm trying to bring it to you. So let's go ahead and get ready to listen to it. Katie Kay. All right.
So on the show today, we have the amazing Katie Kay, global serial entrepreneur, investor and business coach starting at 19 years old and becoming a self funded and self made millionaire by 23 years old. Welcome, Katie. Thanks so much for joining me today.
Katie Kay 4:00
Hi, how are you? Thank you for having me.
Molly Dare 4:02
Oh, absolutely. So excited for this conversation today. I know it's going to help so many people. So just so the audience knows, we met at the mega success event here in West Palm Beach, which you spoke at and blew everyone away with your story and success at such a young age. And I know you had limited time to go through your story up there and like I have to have her back. And I have to hear the whole story and really ask you know, some questions that I know the audience would really love to hear. You're well known for taking in IDEA building and selling that company for maximum profits. Now I'm going to go back and ask you a question. Does it bother you when people talk about your age or how young you are? Or do you love that?
Katie Kay 4:43
It used to it used to bother me I think when I was like that in between age it used to because I've never I mean I don't I don't equate success to age but unfortunately that in my story, they're always going to talk about it. So I learned to love it, embrace it in my 20s but I definitely feel Like I'm 90 so now age is just age at this point.
Molly Dare 5:04
Is it listen as a late bloomer myself, I wish I had the entrepreneurial mindset and just, you know, the passion that you do at your age. I'm like, Man, if I had started way back then who knows what could have happened, you know, by now. So what made you at 19 years old go into the entrepreneurial route? Did you have parents or mentors in the entrepreneurial space?
Katie Kay 5:27
Yeah, so I do have entrepreneur background in my family. But for me, you know, it's always what you don't have is what you want, right? So I grew up in an entrepreneurial home and I was like, I don't want this. I just want to have a normal job with my little house and my kids. And that's what I was craving. And that's what I wanted. Because once again, I didn't have that right. I had a family. You know, Dad would fly to Italy come home on the weekend. I grew up in the as we call it organized chaos, in which I live now. So it was kind of I didn't really want it. I was like an accidental entrepreneur. So when I started, I went to school, I started doing some things and I had some like crazy things that happened to me at 19. And I ended up back in my my hometown, where I'm from, and I was bartending. And bartending is really entrepreneurism, like it's how good you are, as a bartender, or a server is how much money you're going to bring home and stuff. And I look back at it now. And I'm like, it's kind of funny. The one job I picked was bartending and serving, because it's like, I'm really good, I get a really good tip, right. And I just kind of started so my whole thing started with this little farmers booth market. So I was in the vape, and CBD industry. When it started brand new, not many people knew it was out it was like right when they all came out. And I literally had a bristol board sign that I like, put together like a little art project. And I like that's literally what it looked like a tablecloth. And I started selling those products at the farmers market. So I bartend till three in the morning, and I'd be there at seven or six, depending on on the weekend. And I just started building it. And once I realized what I was making, like my little stand, as opposed to serving, I was like, this is clearly what I should be doing. And I started to have a passion for it to right, I was helping people in my eyes, no matter what you think about vaping, I was getting people to switch to a different alternative. And so I found a little bit of a passion in it as well, which I think helped. But for me, like instantly, I just thought I gotta open my own store. Like I got to take this from like three days a week to seven days a week, imagine how much more money I'd be making if as you get seven days a week. So I started one thing I would say my family did instill in me was buying and selling jewelry. So I my dad is always like, on the side of everything he has done, he would buy gold sell gold. So I'm like nobody's buying gold at the farmers market. And farmers are wealthy and they all have gold.
Molly Dare 7:53
Ahhh interesting.
Katie Kay 7:54
So I added that on like a little corner of my table. And so just how could I get more revenue? How could I open my store as fast as possible. And that's how it all started. And then once I had one, I kept the farmers booth market for as long as I could. And I just kept going one by one by one at that point. But maximizing profits was the thing.
Molly Dare 8:15
I love that because they don't speak about this much. But before I you know started my media company, I owned retail stores, in jersey and Chicago and I started it from my house. And then same thought process of okay, well, if I only have these hours at my house a few days a week, imagine if I had a storefront and I have to you know this many hours and more traffic. And that's just then you've got the entrepreneurial bug, which we all do, right? And then you just can't stop. So let's talk about risk. Because I think that's a really common topic, a big problem, you know, for a lot of entrepreneurs and getting started. You risked it all for your initial company, what was your mindset at the time, because I think a lot of people are adverse to risk. And I would love for you to dive into a little bit of the mindset of kind of overcoming and really leaning into risk.
Katie Kay 9:04
Yeah, you know, and that's where I actually will bring up the age because I do talk about this a lot. And I talk about emotion to money. And I would argue I take less risk now than I did back then. Right? So because I was that young and my back was against the wall. I had no money. My credit was awful. Like, there was no, it couldn't get worse than where I was sitting. Right. And I think that when you're in those positions, and when I coach people, I always tell them, I don't want you to be where I was because you're in a way better position than what I was when I started right. So don't don't go to that place. Just have that fearless mentality now, but I always refer to it as a child, right? Like a child will jump on a couch and they'll just jump left and right and there's a glass coffee table. And instantly the parents are like, Oh my god, watch your head. Oh my god, don't bump into this. So two things on way I was raised for people who do have children was my mom unless it was a boiling hot pan. She was like she'll learn, she'll learn she'll Learn. So just letting me like bruised up, knees, knees always bloody. And so I kind of grew up with that mentality. And I think that played a part in business. So I always say I was just signing five year lease commercial leases for 150, grand one after the another. And I'm just like, what's the worst case, if I can't do it, I bankrupt myself and I restart. I'm literally 20 years old at this point, right. And I think that that gut reaction to I know, I'm in control, which means the effort in which I put in will determine whether this is successful or not, right. And so evaluating risk at the same time is a big part. Because I mentioned this at mega success when I got to my third store. So scaling, you have to be very careful and risk because when I got to my third store, I think I lost $35,000, in less than 30 days now. Now doesn't seem like a lot of money still is a lot of money. But at that age, I mean, no one my age was making that money. And in 30 days, I mean, it's bleeding like crazy, right? So instantly, I just say, okay, stop the bleeding, took all the product out, put it in my other stores when found a new location subletted that location out. And so to react to risk in a logical way, as opposed to reacting to risk in an emotional way, like you can not have emotion in business. And there's been many times where, you know, there's been a failure like that, and you just have to go like tactically? And how are we gonna get out of the situation? It's the same with people in the armed forces or in the police force, right? They can't emotionally react to something, they have to think logically, how are we going to get out of this situation? So you can replay that in business over and over again. So it was a little bit of that fearless mentality? Because like, at the end of the day, what was the worst thing that was going to happen? Like, I went to zero, which I was just at a month ago and restart, right? My credit was going to be horrible already was right. So it was like, what else could get worse than where I was sitting. And I think that when you're at the lowest of lows, you just claw your way out. And then how I did it. And I really, I go back to that. And now I have to reset myself. I just said this in an interview. I call her the little girl. So if I'm not taking a risk now, it's like what would little girl do? Like what would the little Katie do? And she would have taken the risk, right? So I would say now I I think about it more, and I'm calculated more and I shouldn't be. And that's something now I process to make sure I am taking the risk, right? Because we get comfortable every level.
Molly Dare 12:28
Absolutely. And I love what she said about kind of looking at the little girl I often say, you know, I'm lucky I have two little girls staring at me that I really have to fight for and fight you know, my business and take those risks. But also, if you don't, you're not like you have to have those you know, to little eyes. Look at your own little kid, right? The one that you promised you you had big dreams and big ideas and like make her proud. And I think that's a really important to point out. Now you brought up a few of the I'm going to call them Katie Kay isms. When I was looking. You're going through your social media stuff. There's which I recommend everyone who's listening. Go follow Katie Kay, it's @KatieKayofficial right on Instagram
Katie Kay 13:04
Yeah.
Molly Dare 13:05
Because great advice, great inspiration, motivation to keep going. But I jotted down a few that really like hit home. I'm like, yeah, absolutely. And I'm gonna just refer to them as Katie Kay isms from now on. So you touched upon a little bit, but I would just love for you to give kind of a little bit more in depth on each of these. You said recently to remove your emotion to investing money. Explain what you mean?
Katie Kay 13:29
Yeah, so I, when I coach someone, this is a first thing identify completely, everybody has an emotion of money. So when it comes to investing in a coach, investing in a deal, investing in anything investing in starting your business, it really just comes down to emotion of money. And what you need to realize is, so if you have a partner, you also need to identify how they were raised and how their emotion of money is, how you were raised and what your emotion to money is. So for example, me and my partner were raised two completely different ways. And so then as a household, how do we handle household financial decisions, right? There's that part, there's the part of when you go to take a risk. It's actually JT who does say this all the time. It's my favorite line. It's not how much it's gonna cost me. It's how much it's gonna make me. So at every level of the game, also, people have a fear of let's say, they've been doing real estate deals, and they've always been doing, you know, a $500,000 home a $300,000. Home, okay, then they go to do and you do this in stages also. But then they go to do they're ready to do the million dollar home. And they think because there's seven zeros there, that it's some reason it's going to be different. And it's going to be, you know, it's out of their league. And that's an emotion of money, right? The fundamentals in business do not change, no matter if you're playing at a million dollar game. $100 million game $100,000 Game, it all is the same. So yes, there's little tweaks here and there that are different, but it's just different zeros on a screen so you really have to like reset And then it comes to a confidence thing, right? So once you've identified what your emotion to money is, you can identify the fears behind it, your reactions behind it, why you're not taking action, why you didn't hire the coach, why you didn't get the PR why you didn't do that, right? Why didn't I invest in those things. And so when you reset that, and you don't have the emotion, you can just take action. So it's not, I'm not operating out of fear. If my mind's not clear, I can't be Katie, the entrepreneur, right. So I'm worried that I just put in $100,000 in this deal, and it's gonna get lost, and it's $100,000, no, my God, then I'm not going to be focusing on everything else I'm doing. So as an investor, you also need to be able to trust the people that you're working with. Because you need to know that your money is just working and making money. And that comes to the building of relationships as well. But it's probably the number one thing I talk about, because I have zero emotion to it. Like if you here's the thing, if you take all my money away from me tomorrow, you cannot take me you cannot take my work ethic, you cannot take my brain and my skills, you cannot take my connections. And every single person has that ability. Imagine your bank account gets wiped tomorrow, okay, well, you got your acumen, you've got your knowledge, you've got this, you've got that you got your connections. And my experience, you cannot take those things away from me, and I will rebuild it. So I have no fear in that, like, you can drain me tomorrow. And I would be back on my toes in 30 days.
Molly Dare 16:27
So good.
Katie Kay 16:28
Like walking with that confidence with with not having money as my first like, I'm in the long term game. I'm not instantly thinking, what am I getting out of this? How am I profiting, right? I'm in the game of Listen, I'll take way less on a deal because I want to work with you for 10 years to come. And then then you hear it in people's voices. Like you'll get on a call or you're getting a meeting and you're like, Okay, well, yes. And we're going to get this and you're going to get that and they're already talking about money. The first things out of your mouth are money, I will never work with you. Because I already know your short term. You don't you don't care about me and my long term values and integrity, working with me for years to come. And what do you benefit out of me? Right? Nobody wants to be sold. So so
Molly Dare 17:15
no, please, I love everything that you're saying. And it's so important for people to hear. This is why she's an amazing coach, you guys. Yeah. And you did bring up you know, JT Fox. And I do want to touch on this before we go to the next Katie ism is that you have a coach and I think some people are like, Well, why would successful people have a coach? That doesn't make sense, they're already successful. Now you're an amazing coach, you know, to a lot of people successful just starting out the whole gamut. Why do you have a coach and why is coaching so important?
Katie Kay 17:43
Coaching? Is it let's take it back, actually, because yes, I have a coach JT is one of my coaches, and I would not be a coach, if it wasn't for JT. So we can start there. Because when I heard about coaching, I mean, other than fitness coaches, and you know, coaches in different industries, when it came to business coaching, I was like, okay, all I've seen is what I see online. And what I see online is a lot of people that never accomplish anything, selling you some funnel of like, swipe up here to become a millionaire. And you go like this, and it's gonna happen. Well, that's not the reality of the world I live in. It's not the reality of the high level people. So I it never made sense to me. And so when I met JT, and we know how, how blunt he is and how forward he is, my first initial instinct was like, This guy's crazy. He's crazy. I don't know what he's all about. And he's just looking at me like, this is hilarious, right? Still didn't stop me, though. Still didn't have the emotional mind. He still didn't. I still was like, I'm curious enough. And actually one of JTs coaches talks about this. And it's one of his seven Cs it's curiosity. If you're curious, you should still go do it. Right. And so I did. And I remember one of our first coaching, I was talking about coaching and business coaches, I said, I would love to coach people I love to give back. And he's like, Well, I don't know why you're not doing that. Right? No one was really there to hold my hand. I would love to coach other people and see success, right? I don't have children. They're kind of like my children. And I'm like, Hey, like, they're seeing success. And he had said, you've gone and you've done it, therefore you have the knowledge to do it. So coaching is essential. My coach has coaches, all my coaches have coaches. And every level you go up, you have to learn from people that are above you. Yeah, right. I don't necessarily go to get coached to get told ABCDEFG what to do. I get coached because I want to know, what failure did you have, like when you're in a similar situation? How did you handle it? Did it work out? Right? And that's what coaching is, and honestly, I'm the I was the skeptic of all skeptics, which is the funniest part, but when I actually went through it, it's like, I can't live without that. I can't live without that, like extra validation even just to know you're on the right track. Right? So like, if you're a nurse, right, what do you do? You go to your higher up? And you're like, okay, is this the right medication? Right? You ask your higher ups the same thing in business?
Molly Dare 20:16
Yeah. So great. And I think it's so important and I to biggest skeptic out there put off, you know, having coaches, and I am now sold myself. And it's, it's something that I think you have for the rest of your life, because you're always looking to, you know, at least I would hope you're always looking to learn, you're always looking to do better than who you were yesterday into. Yeah. So I'm a big fan of coaching. So another Katie Kay ism, which I love, or that I want you to talk about is to double down on one stream of income before you go to your second or third, why
Katie Kay 20:45
so many people, it's once again, everything for me comes back to probably this social media thing, which all stemmed from the coaching that I just discussed. And I cannot stand when people are on social media, and they're like, you can become a millionaire in five seconds, because I know what it took. And I'm like, okay, that's not real, right? And the fakeness and the fluffy, like, I've just never been a person that gravitated to that, which is funny. I know. Now, it's like a tagline. But that's how I met when I met all these people years ago. That's the first thing that came out of my mouth. And so when it comes to doubling down on one income, it's the same idea, right? Like people tell you, you see the quotes, every millionaire has seven streams of income, all these things, it's I don't know, who created this shit. But I didn't, like I had one stream, I got very good at it, I built an ecosystem, right. And then here's the thing, my one stream is a retail location, I have my businesses I built out now I have 12 stores, I've gone from Canada and North America, to the UK and in Europe, then I opened wholesale companies. So then I had wholesale companies that were selling products to all of my competitors, then I took it a step further. And I actually owned the product and created the product, and I owned my CBD lines, and I owned this. And then I owned the people that were creating those products, right, but that is still one stream of income. Right, I didn't start doing all that and then be like, I'm gonna go, I don't know, do something completely random. And the problem is, is you lose focus. And same thing kind of back to my speech at mega, I said, you have to be very focused in your goals, you have to know where you want to go. But you have to keep the blinders off. So and until you're at a level of success, where something is making money, and you don't need to be there. That's the only time in which you should go and find other streams. And the only other thing I would take out of that is like maybe real estate investing, maybe just like it's site investments that you have working from that money can be another stream of income. But don't go start this creative empire, that's going to take all your brainpower and all your energy unless this thing cannot run without you there. And that is one thing. I'm very good at building it up getting it scaled, and then saying, Okay, you are now the mini Katie Kay of this business, you talk to me once a month, or unless there's a problem. And so I removed myself, and then these things turn into cash flowing assets, I can bundle them together. And they're better than property in my opinion, because a multiple can be up to 1020. Right? Amazing. I have a whole my market as opposed to controlling, hoping that the economy is the way the economy is.
Molly Dare 23:24
So another thing to go along with staying focused is also time management. So which brings me to another quote of yours time management will quite literally make or break you as an entrepreneur, which I completely agree. Let's dive into that one.
Katie Kay 23:35
Yeah, time management is huge. I used to be horrible at it. I think we all are our days, right? It's actually another thing my coach taught me was to shrink meetings, I could sit there and talk for hours. And I'm a I'm a right brain love. True. Hey, and you know, get to know people being very efficient with your time. Everything you do in life should cost you less money and give you more time, if it's not costing you less money and giving you more time it's not working. So you can take that to coaching as well. My coach is going to save me money and give me more time because of the things I'm going to learn. Right. So you can accomplish things in increments of 15 minutes, 30 minutes, it's very rare that I have an hour long call unless we're deep diving on something. It's very rare. And I also am just very quick and add and I can't stay focused, right? So if you're like, a lot of right brains are Yeah, if you're like that, then you shouldn't be having these long meetings because your brain has already lost focus 30 minutes in. So you're just wasting time.
Molly Dare 24:39
I have fallen in love with the 15 minute meeting. Yeah, it goes over fine. Great, but just to know, when I schedule things out and like 15 Yeah, because it keeps me focused and it keeps it just I'm telling you people fall in love with the 15 minute meeting idea doesn't have to be 30 It doesn't have to be a full hour. You can get a lot accomplished when you know you only have that much time you're really focused You know, this is my favorite one is every day will be an organized shit show at the entrepreneurial party we call our lives. Can we have a round of applause for that way? Yeah. I love it. It's an organized shit show every single day.
Katie Kay 25:15
Yeah, it's it's the combination. I mean, we're all crazy for entrepreneurs. So we just started. Yeah, it's a combination of having, you know, this is why I get annoyed with Instagram once again, because it's like, set your goals, make your plan this and that. And it's like, I can set goals and make plans all I want. But when I wake up on Monday morning, and there's a problem, my attention has to go to that. So it's an organized Show, everybody loves that line. So it's funny that you found that one. Yeah. And it's chaos, it is chaos, you have to be good on your toes, you have to once again remove emotion, because shit is gonna hit the fan. Every single day, I had an order that went through, and the trucks picking up the order this was last year, they're picking up the order on the wrong day, which means someone on my team screwed that up that cost me 170 grand, because the trucks I ship the order on the wrong day. Now, am I pissed? Yes. Because that's a mess up. And that's messed up on my team. But once again, remove the emotion of money, I'm still making more than enough to cover the 170 Grand to we now need to have a conversation because as much as it is a team members fault, I am the leader. So I dropped the ball somewhere. And I am my biggest critic with I will hammer myself down, they will know that they messed up and that they need to fix things. But at the end of the day, some way shape or form goes back to time management. But back to all these things. I dropped the ball somewhere. And there was a miscommunication. So I as a leader have to calm Calm, calm, because it's my money is out there money, calm, fix the problem, once again, pivot and when you pivot quickly, with no emotion, it's fine. If you sit there and you're like, I just lost 170 grand, these trucks are sitting there, oh my god, are we going to book them? Are we gonna lose the trucks that are we going to lose the order, which means now I'm negative 170. And panic, my brain can't function in tactics, right? So I really do go back to that like place of no emotion. And it's robotic in some ways, like me in business, you think I'm a robot, because I am just very logical. That's the best way to describe it logical, but that's what saves my butt every time.
Molly Dare 27:30
I absolutely agree. And to me, the best leaders that I've seen that I've experienced are the ones they're not made when things go right. They're not made when times are good. They're actually made during the bad times, right, how they react, how they lead when things are going wrong. That is what makes a successful leader, a successful entrepreneur in my eyes, every single one that I look up to it's because how they handled crisis and the calm and how they lead. And that will you'll see the difference. It's normal, when things are great that any of us are great when things are great.
Katie Kay 28:01
Yeah, I always say that. Don't tell me your success story. Tell me your failures. 100% of the day, it's like, everyone will reach the level of success. But how you handle the failure how you pivoted out of that, like literally, I want to know your logical brain function when you had that decision and how you pivoted out of it. Because that's how I learned because it's always gonna happen, no matter if you're Jeff Besos you have a daily problem ever. Yeah. Oh, sure. Yeah, sure. Hundreds of 1000s of them. No emotion, critical thinking and fast action. And if you can't be quick, you'll lose some money faster than you can make it. And then that's when people lose their confidence. That's when they give up. And then that's when the huge crash comes in someone's self worth right. And you never want to get to that place. It's never worth it.
Molly Dare 28:48
No, absolutely agree. And the last Katie Kay ism I want to go over is you say you are one handshake and introduction away from a completely different life. So get networking and this is like my number one piece of advice to everybody is meet as many people as you can shake the hands of as many people as you can or maybe not now these days, shake hands but like a fist bump, a get networking because either that person or person they know may lead to your next enterprise your next you know business whatever it is your next connection that's going to make the difference in your life would love for you to go into that one.
Katie Kay 29:23
Yeah, yeah, no, building relationships is the most important thing. Like if you're an entrepreneur and let's say you know, you're hearing us talk about these 15 minute meetings and like let's say the reality is like you're done your work in a couple hours, right? This is where you're at in your business right now. Okay, then you should be on the phone reaching out sending messages and connecting with other people getting around other people. It's the most important part of business you never know where something's gonna lead. Like I have a really funny joke of this guy gave me a ride home from an event that I was at. I was literally on a call this morning with him on a deal. That's $12 million. He gave me a ride home because there was a snowstorm and my train got canceled. And he was like, Oh, I'm driving past there. I got you. You're good. And I was like, Okay, thanks. And so now he's named my book, A Hitchhiker's Guide to Becoming a billionaire. I know I gotta go like copyright that is so funny that like, we stayed in contact. And here's the another thing comes back to the emotion of money. We've stayed in contact, we've had great relationship, great conversations. And then one day, we both said, It's time for us to make some money together, huh. Because I'm also not going to partner with someone that I'm not. I'm just like that I build relationship for a long time for I trust, because I've been burned. So that's another lesson for everyone. You've not been sued or burned, then I don't think you've accomplished things yet.
Molly Dare 30:51
100% 100%. And I love what you said just there. Because I think this is really important. I actually wrote this in my text notes earlier today, because it's a good reminder to people that I am speaking with is to lead with a give not within ask build the relationship first, before you ask for anything, it is so important. I can't tell you how many messages I receive. I'm sure you're the same way a day just asking for theory, meaning I'm like, I don't even know you yet. Why would I give you my time my stuff, when you haven't even gotten to know me?
Katie Kay 31:24
Yeah. And I think that's the that's the other problem with people trying to connect with people at a higher level. That's another good one is if you are not at a network level of who you're trying to connect with, then you have to provide value. So how can you provide value and people think that little things of connecting people to one another, or anything you can do to provide value, like value value value first. And I also go back to the persistence thing, and I was actually joking about this at a dinner last night. And I was saying, people always send me messages. And sure you get the same thing. But if I see someone follow up, like four or five times, and I mean, like, I don't need to give this person my time. But I have 100 Other ones where they just sent me a cold DM and left it and never come back. Well, two things if you don't follow me, and you send me a message like, right? Like hello two if you send me a
Molly Dare 32:17
good point, guys,
Katie Kay 32:19
all the time. It really happens all the time. Number two, but if you're being persistent, and I see like, two messages come in, and then every like, and I'll count, I'll go back into the calendar, like every three weeks or every four weeks, they sent me a message. I know it's not worth my time to connect to this person and whatever. But I value someone who has that level of persistence because I once was there. And I was persistent. And I did that to other people, and they gave me a chance. So it's not about you don't need to know the billionaire and introduce the billionaire you don't need like there's so many ways you can provide value, you just I can hear it in people's tones of voice. The second they sit down with me they bump into me at Mega or like any convention we're at right and the first things out of their mouth, they can hear it in the tone of voice they either want something, or they want my money. And if you come to me like that, I'm going to run to the bathroom faster, then suddenly, I gotta pee. Because about Yeah, it's just honestly everything I swear to God comes down to emotion of money, because you're operating out of fear and scare tactics. Right? Like I just did a webinar last week. And I said, JT says this all the time. He says hit singles and doubles baseball analogy. And I remember the first time I heard him say it and I was like, Oh my God, thank God, someone's thinking like me. But I take it like a step further where I'm like, established home base. So doesn't matter what your worth where you're at your life starting doesn't matter. Every year in every business, including my personal life, I say, Okay, what do we want to accomplish? How much is that going to cost? And I break it all down. How much runway do we need, heaven forbid a pandemic happens or something happens now that's in the blueprint, because pandemics are real. And so I built it all out and I established home base. After home bases establish I don't have to worry about money. I don't have to worry about how we're going to get the marketing for this are how we're going to get the equipment for that or how I'm going to go buy, you know, a new Bobcat for this company. Like I once I know exactly what we need in order to get our plan. All those home bases are established. And when home bases are established, you can start hitting singles. And then when you hit singles, you can hit doubles, and you can hit the odd home run. But there's two types of people in the world. They'll go for the home run first forgetting about Home Base, or there's the scared comfortable people who just continue to hit singles and doubles. And they are so valuable. These people like I want to shake them, but they're so good at what they do. They're just scared to go to hit a homerun and where does it Where do the coaches sit and baseball first base and third base?
Molly Dare 34:55
Good. You guys if you're not already like I need Katie Kay in my life All right to help get to that next level that you're all thinking of who actually what, who is your ideal client who should be working with you?
Katie Kay 35:08
Honestly, for me, it comes down to work ethic, integrity, it's the person. So if you have no money, but I can tell that you have the work ethic, you're gonna show up, you're gonna listen to what I say, and you're not resisting. I'll work with anyone. Like, that's how I am, I didn't have anything when I started, right? It really comes down, and I will drop clients if they have that attitude. Because for me, there was no excuses. I literally went and did it. And I had just as many personal problems as everyone else, I went through just as much stuff as everyone else. And and I think it's, it's easy to say once we're on the pedestal must be easy for them. Right? Anyone could say about Jeff Bezos, but every single person has a story. So it really comes down to your attitude towards your success and what you want to accomplish. And I can hear that instantly in someone's voice. It's very rare that I've been tricked. And if I have, it's just hasn't worked out for them and me, and I don't want to invest my time. Like at the end of the day coaching is the least amount of money we all make. We literally do it to give back and to build a relationship with our clients. Because if something ever comes along, and I'm like, I have a client in that industry, what do you think I'm going to do? Give it to the person in my network that I know that's in that industry? Or my client that I know very, very well? Right? It's all about everyone succeeding? So yeah.
Molly Dare 36:30
And where's the best place where they can reach you or sign up for your coaching or look into it?
Katie Kay 36:34
Yeah, so social media is always best just reach out to me on there. Send me a message we always have people going through there and checking on things so just start there. I'm not a LinkedIn girl. I'm not a I'm not anything crazy. I keep things simple. One place on place only so yeah, head to instagram or facebook either or
Molly Dare 36:52
So one question I like to ask everyone at the end of every episode is based on my name. What is the most daring thing that you have done?
Katie Kay 37:00
The most daring thing I have done? But I don't know
Molly Dare 37:04
it can be in personally or business either one.
Katie Kay 37:07
Well, I really want to go skydiving I haven't done it yet. So that's on the list. But most daring thing I've done I had a major health issues. I don't usually talk about that. But I beat cancer twice. Once as a child and once in my 20s
Molly Dare 37:23
Oh, wow.
Yeah, so honestly, for me that that's the one
Wow, incredible.
Katie Kay 37:29
That's the thing so but if you want to go skydiving because when you go through all that you're like, I want to do something crazy
Molly Dare 37:36
100% I waffle on the skydiving thing too. I'm like, like there's some days I'm like yeah, I'm gonna go do it. It's gonna be the best rush hour and then the other day like yeah, no, I don't think I don't think we need to do that. Let me know if you go
Katie Kay 37:48
yeah, if you do it just do a podcast episode on the way down.
Molly Dare 37:51
Oh my gosh, how funny would that be?
Katie Kay 37:53
From the air with Molly Dare.
Molly Dare 37:55
Oh my God too funny. Oh my gosh, Katie, thank you so much for joining me today. It's been such a pleasure getting to know you better at all incredible ways you are helping all the entrepreneurs reach their goals and obtain success as well looking forward to watching your incredible journey unfold and thank you everyone for tuning in and see you next time with another powerful episode of inspiration. Thank you so much for tuning in to this episode of On Air with Molly dare Your support means everything to me and my guests. The best way to support this podcast is with a five star review on iTunes. The best way for this podcast to keep growing is by word of mouth. So if you love this episode and got a meaningful takeaway, we'd love for you to share on social media, tag me and the guests and we will be sure to share as well. You can also head over to our new website at Mollydare.com check out our fun shop with fun merch along with our Spotlight Series filmed features and all of our podcast episodes. If you do get your hands on some on air with Molly Dare swag, and of course our line of daring fear less and aggressive like our sweatshirts and hats and coffee mugs. It just gives me all the biggest smile and feels as always, please tag me when you receive your items. And I'll share on my social media as well. Nothing makes me happier than seeing all of you daring and fearless aggressive likers out there wearing it loud and proud. Thanks again for listening and look forward to next week's episode.
